Mac Vs Pc
| Good [+1]Toggle ReplyLink» Screwhead replied on Mon Feb 5, 2007 @ 11:12am |
 Coolness: 685535 | ss you have been walking around with your eyes closed, and your head encased in a block of concrete, with a blindfold tied round it, in the dark - unless you have been doing that, you surely can't have failed to notice the current Apple Macintosh campaign starring David Mitchell and Robert Webb, which has taken over magazines, newspapers and the internet in a series of brutal coordinated attacks aimed at causing massive loss of resistance. While I don't have anything against shameless promotion per se (after all, within these very brackets I'm promoting my own BBC4 show, which starts tonight at 10pm), there is something infuriating about this particular blitz. In the ads, Webb plays a Mac while Mitchell adopts the mantle of a PC. We know this because they say so right at the start of the ad.
"Hello, I'm a Mac," says Webb. "And I'm a PC," adds Mitchell. They then perform a small comic vignette aimed at highlighting the differences between the two computers. So in one, the PC has a "nasty virus" that makes him sneeze like a plague victim; in another, he keeps freezing up and having to reboot. This is a subtle way of saying PCs are unreliable. Mitchell, incidentally, is wearing a nerdy, conservative suit throughout, while Webb is dressed in laid-back contemporary casual wear. This is a subtle way of saying Macs are cool. The ads are adapted from a near-identical American campaign - the only difference is the use of Mitchell and Webb. They are a logical choice in one sense (everyone likes them), but a curious choice in another, since they are best known for the television series Peep Show - probably the best sitcom of the past five years - in which Mitchell plays a repressed, neurotic underdog, and Webb plays a selfish, self-regarding poseur. So when you see the ads, you think, "PCs are a bit rubbish yet ultimately lovable, whereas Macs are just smug, preening tossers." In other words, it is a devastatingly accurate campaign. I hate Macs. I have always hated Macs. I hate people who use Macs. I even hate people who don't use Macs but sometimes wish they did. Macs are glorified Fisher-Price activity centres for adults; computers for scaredy cats too nervous to learn how proper computers work; computers for people who earnestly believe in feng shui. PCs are the ramshackle computers of the people. You can build your own from scratch, then customise it into oblivion. Sometimes you have to slap it to make it work properly, just like the Tardis (Doctor Who, incidentally, would definitely use a PC). PCs have charm; Macs ooze pretension. When I sit down to use a Mac, the first thing I think is, "I hate Macs", and then I think, "Why has this rubbish aspirational ornament only got one mouse button?" Losing that second mouse button feels like losing a limb. If the ads were really honest, Webb would be standing there with one arm, struggling to open a packet of peanuts while Mitchell effortlessly tore his apart with both hands. But then, if the ads were really honest, Webb would be dressed in unbelievably po-faced avant-garde clothing with a gigantic glowing apple on his back. And instead of conducting a proper conversation, he would be repeatedly congratulating himself for looking so cool, and banging on about how he was going to use his new laptop to write a novel, without ever getting round to doing it, like a mediocre idiot. Cue 10 years of nasal bleating from Mac-likers who profess to like Macs not because they are fashionable, but because "they are just better". Mac owners often sneer that kind of defence back at you when you mock their silly, posturing contraptions, because in doing so, you have inadvertently put your finger on the dark fear haunting their feeble, quivering soul - that in some sense, they are a superficial semi-person assembled from packaging; an infinitely sad, second-rate replicant who doesn't really know what they are doing here, but feels vaguely significant and creative each time they gaze at their sleek designer machine. And the more deftly constructed and wittily argued their defence, the more terrified and wounded they secretly are. Aside from crowing about sartorial differences, the adverts also make a big deal about PCs being associated with "work stuff" (Boo! Offices! Boo!), as opposed to Macs, which are apparently better at "fun stuff". How insecure is that? And how inaccurate? Better at "fun stuff", my arse. The only way to have fun with a Mac is to poke its insufferable owner in the eye. For proof, stroll into any decent games shop and cast your eye over the exhaustive range of cutting-edge computer games available exclusively for the PC, then compare that with the sort of rubbish you get on the Mac. Myst, the most pompous and boring videogame of all time, a plodding, dismal "adventure" in which you wandered around solving tedious puzzles in a rubbish magic kingdom apparently modelled on pretentious album covers, originated on the Mac in 1993. That same year, the first shoot-'em-up game, Doom, was released on the PC. This tells you all you will ever need to know about the Mac's relationship with "fun". Ultimately the campaign's biggest flaw is that it perpetuates the notion that consumers somehow "define themselves" with the technology they choose. If you truly believe you need to pick a mobile phone that "says something" about your personality, don't bother. You don't have a personality. A mental illness, maybe - but not a personality. Of course, that hasn't stopped me slagging off Mac owners, with a series of sweeping generalisations, for the past 900 words, but that is what the ads do to PCs. Besides, that's what we PC owners are like - unreliable, idiosyncratic and gleefully unfair. And if you'll excuse me now, I feel an unexpected crash coming. |
| I'm feeling up the edit button right now.. | |
| Good [+1]Toggle ReplyLink» neoform replied on Mon Feb 5, 2007 @ 11:31am |
 Coolness: 339610 | Yeah, I just read that an hour ago.. I heard some people say this was meant to be satire.. but it's clearly not.
"Of course, that hasn't stopped me slagging off Mac owners, with a series of sweeping generalisations, for the past 900 words" this guy admits his own faults but does nothing to assuage them. what a tool. |
| I'm feeling you up right now.. | |
| Good [+1]Toggle ReplyLink» Screwhead replied on Mon Feb 5, 2007 @ 11:32am |
| Coolness: 685535 | At least he can admit his faults. |
| I'm feeling up the edit button right now.. | |
| Good [+1]Toggle ReplyLink» neoform replied on Mon Feb 5, 2007 @ 11:33am |
| Coolness: 339610 | Admitting your faults without trying to do something about them is useless.
"I'm fat.. but I don't want to stop eating.. cause food is SoOooOooOO gooooood". Yeah.. Hey, at least he realizes he weighs 500lbs.. that's good.. right?  |
| I'm feeling you up right now.. | |
| Good [+1]Toggle ReplyLink» Phoenix replied on Mon Feb 5, 2007 @ 12:44pm |
 Coolness: 81635 | Macs are glorified Fisher-Price activity centres for adults; computers for scaredy cats too nervous to learn how proper computers work; computers for people who earnestly believe in feng shui. |
| I'm feeling you up right now.. | |
| Good [+1]Toggle ReplyLink» MURDOCK_ROCK replied on Mon Feb 5, 2007 @ 12:55pm |
 Coolness: 83820 | phoenix...
yeah right... it takes twice as long to do my job on a p.c.... but for real... neo... LOCK DOWN THIS THREAD!!! and its all been said before... |
| I'm feeling warm unicorn jizz right now.. | |
| Good [+1]Toggle ReplyLink» neoform replied on Mon Feb 5, 2007 @ 1:19pm |
| Coolness: 339610 | I don't have any admin privs on this site anymore.
but if i did i wouldn't lock the thread, no point. the article is pure trolling and doesn't backup a single claim, so i don't really care, it's a trash article. |
| I'm feeling you up right now.. | |
| Good [+1]Toggle ReplyLink» Deadfunk replied on Mon Feb 5, 2007 @ 1:56pm |
 Coolness: 152950 | phoenix... wtf?
if mac is fisher price, why does all big music studios produces with fisherprices ...? |
| I'm feeling angelkoreish x 10000 right now.. | |
| Good [+1]Toggle ReplyLink» greatjob replied on Mon Feb 5, 2007 @ 1:59pm |
 Coolness: 282400 | Exactly, he knows not what he speaks of...hes typing to read his own bullshit.
MACS RULE! |
| Good [+1]Toggle ReplyLink» MURDOCK_ROCK replied on Mon Feb 5, 2007 @ 2:02pm |
| Coolness: 83820 | like i said...
there is not gunna be anything in this thread that hasn't been said 100 times... pathetic. |
| I'm feeling warm unicorn jizz right now.. | |
| Good [+1]Toggle ReplyLink» Deadfunk replied on Mon Feb 5, 2007 @ 2:18pm |
| Coolness: 152950 | its like saying... i can go faster with my honda than you can with your ferarri ... |
| I'm feeling angelkoreish x 10000 right now.. | |
| Good [+1]Toggle ReplyLink» greatjob replied on Mon Feb 5, 2007 @ 2:23pm |
| Coolness: 282400 | haha yeh exactly...to each their own
But I like how you judge someone by the computer they use Pheonix, Fung Shui? What the fuck are talking about, oh yeah, you're talking about 75% of producers and artists you bump on your PC. lol I'm done here. |
| Good [+1]Toggle ReplyLink» Bad_Chemistry replied on Mon Feb 5, 2007 @ 4:55pm |
 Coolness: 73030 | But honestly those ads are fucking annoying. |
| I'm feeling sick :( right now.. | |
| Good [+1]Toggle ReplyLink» Kishmay_Pinas replied on Mon Feb 5, 2007 @ 5:05pm |
 Coolness: 103200 | trigger the phoenix 9 page response button oh oh |
| I'm feeling pinas kished right now.. | |
| Good [+1]Toggle ReplyLink» greatjob replied on Mon Feb 5, 2007 @ 5:10pm |
| Coolness: 282400 | buahaha, yeah, right. |
| Good [+1]Toggle ReplyLink» AlienZeD replied on Mon Feb 5, 2007 @ 6:47pm |
 Coolness: 509505 | Originally Posted By __PHOENIX__
Macs are glorified Fisher-Price activity centres for adults; computers for scaredy cats too nervous to learn how proper computers work; computers for people who earnestly believe in feng shui. |
| I'm feeling rave in toronto right now.. | |
| Good [+1]Toggle ReplyLink» greatjob replied on Mon Feb 5, 2007 @ 6:57pm |
| Coolness: 282400 | No he's agreeing with that statement...and thats his opinion.
And yeah max doesnt fit in there.... |
| Good [+1]Toggle ReplyLink» cvxn replied on Mon Feb 5, 2007 @ 8:26pm |
 Coolness: 178590 | using a Mac right now. you hate me? ;)
N'ah the only thing I don't like with a Mac is that there aren't much games on it. Besides that, I like. |
| I'm feeling tek_eli-li right now.. | |
| Good [+1]Toggle ReplyLink» AlienZeD replied on Mon Feb 5, 2007 @ 10:13pm |
| Coolness: 509505 | Macs can run Windows at native speed. What's this problem about games? They don't run on windows? I don't get it. :| |
| I'm feeling rave in toronto right now.. | |
| Good [+1]Toggle ReplyLink» timmytork replied on Mon Feb 5, 2007 @ 10:16pm |
 Coolness: 49615 | What happens if you only have a finger to use? I guess I would use a mac!....or a girl.....or a girls mac.....or mac the girl with my one finger....
you cannot pull this shit out of a pc...no way.... its a lone finger thang!!! |
| I'm feeling like a trenchgoat right now.. | |
Mac Vs Pc
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