| Page: 1 | Rating: Unrated [0] |
This Is Not A Joke
| Good [+1]Toggle ReplyLink» GODISDEAD_ replied on Fri Jun 27, 2008 @ 4:19pm |
 Coolness: 77390 | What started off as a "joke" is turning into reality.
At a recent press screening for Ben Stiller's new comedy, Tropic Thunder, a funny commercial for a fictitious enever drink called Booty Sweat was presented. The energy drink also appears throughout the movie. And for the first time ever, a movie studio, Paramount Pictures, is going to license the fictional brand as a real brand to help promote the movie. Some companies have done this, but only long after the movie premiers and they study the market. Michael Corcoran, president of consumer products at Paramount Pictures, says "Not to my knowledge has this ever been done before. We're very excited, because it has the potential to live for quite a while, well beyond the film." The movie will be released on August 15th. The drink has been licensed to the novelty-products firm, Boston America Corp. It will debut the drink at stores like Hastings and Hot Topic, as well as online on Amazon. And they're going to customize the can to its target markets as well. They'll be two can labels. One for "rural" and one for "urban" markets. As for the urban stores, they'll carry a description of the product that describes it as a: "Delicious and bump up struttin' energy drink that will pump up a brotha's ass right-pronto. This swill will crank yo' metabolism up skippin' right over jiggy to straight G-pimp level, word to your mutha. Brothas will be layin' down the 2-3 on the wiggy jig focusing the energy flow into cold-face benjamins that will fill yo' pimp pockets to burstin'. Damn straight! Booty Sweat will keep a brotha pitchin' straight game all night to the baby-dolls." We couldn't make that up. Rural stores will get the cans, minus the street slang. Will U go buy some Booty Sweat? Hopefully it doesn't taste like ass. No pun intended. |
| I'm feeling nkotb right now.. | |
| Good [+1]Toggle ReplyLink» Mico replied on Fri Jun 27, 2008 @ 6:16pm |
 Coolness: 150560 | As a mater of fact this has already been done (as it was mentioned) MANY times before. Perhaps it's the first time a Studio has used a product specifically for promotional puropose, but this isn't anything new.
It's called "defictionalization", a term created to describe items from fictional worlds, which are then created in our own. For example: Brawndo from Idiocracy. Earwax, sausage, earthworm and dill pickle flavoured jelly beans from Harry Potter. "Bubba Gump Shrimp Co. restaurant chain, now in the U.S., Mexico and Asia, was inspired by the Tom Hanks movie Forrest Gump, released in 1994. The chain was established two years later by Viacom Consumer Products, sister company to Paramount Pictures, which distributed the film, along with the Rusty Pelican Company. [ www.thestar.com ] And believe me, the list goes on. |
| I'm feeling cool right now.. | |
| Good [+1]Toggle ReplyLink» basdini replied on Sat Jun 28, 2008 @ 8:08am |
 Coolness: 145300 | how dumb do they think we are,
wait don't answer that... |
| I'm feeling surly right now.. | |
| Good [+1]Toggle ReplyLink» Kishmay_Pinas replied on Sat Jun 28, 2008 @ 12:25pm |
 Coolness: 103355 | Heeadmits its not new, what is new is they are launching the brand before the film
Originally Posted By GODISDEAD_
And for the first time ever, a movie studio, Paramount Pictures, is going to license the fictional brand as a real brand to help promote the movie. Some companies have done this, but only long after the movie premiers and they study the market. |
| I'm feeling in a meeting @ barin right now.. | |
| Good [+1]Toggle ReplyLink» GODISDEAD_ replied on Mon Jun 30, 2008 @ 10:26am |
| Coolness: 77390 | As for the urban stores, they'll carry a description of the product that describes it as a:
"Delicious and bump up struttin' energy drink that will pump up a brotha's ass right-pronto. This swill will crank yo' metabolism up skippin' right over jiggy to straight G-pimp level, word to your mutha. Brothas will be layin' down the 2-3 on the wiggy jig focusing the energy flow into cold-face benjamins that will fill yo' pimp pockets to burstin'. Damn straight! Booty Sweat will keep a brotha pitchin' straight game all night to the baby-dolls." We couldn't make that up. Rural stores will get the cans, minus the street slang. Thats what I dont get. How fucking lame is that ? |
| I'm feeling nkotb right now.. | |
| Good [+1]Toggle ReplyLink» Shindy replied on Mon Jun 30, 2008 @ 10:45am |
 Coolness: 171940 | lamesauce?
hahaha only kidding :P don't shoot me :P |
| I'm feeling gabber bitch right now.. | |
| Good [+1]Toggle ReplyLink» GODISDEAD_ replied on Mon Jun 30, 2008 @ 11:03am |
| Coolness: 77390 | *GODISDEAD picks up semi automatic rifle and shoots Shindy* |
| I'm feeling nkotb right now.. | |
| Good [+1]Toggle ReplyLink» Shindy replied on Mon Jun 30, 2008 @ 11:09am |
| Coolness: 171940 | OMG!
*Shindy dies* |
| I'm feeling gabber bitch right now.. | |
| Good [+1]Toggle ReplyLink» GODISDEAD_ replied on Mon Jun 30, 2008 @ 11:33am |
| Coolness: 77390 | *GODISDEAD then picks up the rifle and shoots herself after what she realises what horrible horrible thing she has done* |
| I'm feeling nkotb right now.. | |
| Good [+1]Toggle ReplyLink» JojoBizarre replied on Mon Jun 30, 2008 @ 11:39am |
 Coolness: 295075 | /me cry out loud
HELLO DINER IS SERVED! |
| I'm feeling zombie right now.. | |
| Good [+1]Toggle ReplyLink» Screwhead replied on Mon Jun 30, 2008 @ 1:37pm |
 Coolness: 685690 | whoa, whoa, whoa, hold on a second there you sick bastard!
*takes pants off* |
| I'm feeling airconditioned bliss right now.. | |
| Good [+1]Toggle ReplyLink» GODISDEAD_ replied on Mon Jun 30, 2008 @ 1:40pm |
| Coolness: 77390 | hahahahaha |
| I'm feeling nkotb right now.. | |
| Good [+1]Toggle ReplyLink» Screwhead replied on Mon Jun 30, 2008 @ 1:49pm |
| Coolness: 685690 |  |
| I'm feeling airconditioned bliss right now.. | |
This Is Not A Joke
| Page: 1 |
[ Top Of Page ] |
Post A Reply |
You must be logged in to post a reply.
[ Top Of Page ] |
